In mature or commoditized markets, growth usually comes from changing the basis of competition. The most durable advantage is created by the levers that redefine value, sharpen differentiation, and sometimes open an entirely new segment.
Value tends to increase when strategy, product decisions, and the operating system reinforce each other. Business model shifts, product innovation, and operational improvement all work, but only when priorities are explicit, decision rights are clear, and progress becomes visible early.
When growth falls below plan or inefficiencies persist, the turning point is rarely more analysis. It is selecting a small set of durable changes, instrumenting them with honest measures, and running an execution cadence that holds long enough for results to compound.
This website exists to make complex execution measurable.
- Build business cases and product value models that can survive scrutiny.
- Translate customer outcomes into clear requirements using JTBD and ODI.
- Design, prototype, and lifecycle test systems so performance holds outside the lab.
- Deliver demo ready prototypes and documentation that supports manufacturing, sales, and service.
Specialties
Prototype to demo ready systems
Integrated prototypes across mechanical, electrical, fluid, and software domains, built to be testable, documentable, and realistic to manufacture and service.
Connected and instrumented products
IoT and instrumented systems where user experience, reliability, and measurable performance matter. Deep experience in complex equipment informs the design and verification mindset.
IP and technical diligence support
Technical support for patent counsel and internal teams, especially where invention value depends on clear engineering narratives, evidence, and defensible documentation. Not a recruiting or staffing service, and not a law firm.
We can also help organizations increase value through a focus on improving efficiency within an organization with the implementation of online tools and resources, training videos, and improved procedures and systems.
This includes an expert ability to setup remote work scenarios for nearly all R&D process functions, including almost entirely remotely controlled lab work and testing.
Most process maps are useful until someone asks, “Who owns this step, where is the risk, and what should be automated next?” The workflow here turns a Visio diagram into a simple dataset of steps, handoffs, phases, and swimlanes, so the process becomes analyzable and reusable across teams. Start with the method, then choose the views you need.
Overview, examples, and the full set of related pages.
Business Value & The Four Cornerstones
of Corporate Finance
According to McKinsey & Company, there are four cornerstones of corporate finance that should guide our thinking about what truly contributes to the value of a business. These principles guide our work in every area, and with every project — because there is no point in doing something unless it will increase the value of your business.
'The Core of Value'
‘Companies create value by investing capital from investors to generate future cash flows at rates of return exceeding the cost of that capital’
'The Conservation of Value'
‘Value is created for shareholders when companies generate higher cash flows, not by rearranging investors’ claims on those cash flows.’
'The Expectations Treadmill'
'The Best Owner'
WELCOME TO CLOVIS RESEARCH
Clovis Research is a product and systems leadership studio focused on measurable execution. This site collects tools, methods, and working models that help complex programs run with clarity, honest metrics, and a cadence that holds under pressure. Software and selective project work are organized under the Clovis Research banner when a problem benefits from a small, focused team.
CAPABILITIES
Taking an Agile approach is proven to help grasp that opportunity so organisations thrive and grow.
INDUSTRIES
Creative solutions for market research, marketing, sales, manufacturing and installation.
INSIGHTS
Valuable engineering consulting and product design with integrity and excellence.
CLIENT STORIES
How experts combine innovative thinking and technologies so our clients can progress further, faster.
BRINGING INGENUITY TO LIFE
AGILE TRANSFORMATION
AGILE DELIVERY
AGILE INNOVATION
What's Happening
News & Events
Swimlanes as Data: The Function Field That Makes or Breaks Cross-Functional Imports
If your cross-functional Data Visualizer diagram looks scrambled, the culprit is usually Function. Here’s the lane naming method that prevents chaos and keeps diagrams refreshable.
Yoast Focus Keyphrase: Data Visualizer Function field
Swimlanes as Data: The Function Field That Makes or Breaks Cross-Functional Imports
Most Data Visualizer import errors are not “Visio problems.” They’re dataset integrity problems. Here are 7 failure modes and the fastest way to isolate and fix them.
Yoast Focus Keyphrase: Visio Data Visualizer import error
A few of the noteworthy client companies we have worked with
